Educational Articles
These longer format articles by Dr. Cliff Faver, DVM, originally published in Groomer-to-Groomer magazine and other publications, explore the many challenges faced by the grooming and veterinary fields when it comes to the health of the skin and coat.
THE DREADED DESHED
One of the most common questions that pops up on Facebook as well as seminars is “what is the secret or magic bullet...
HIDDEN DANGERS OF THE PET WORLD
Working in the animal industry is extremely rewarding, however, it can come with its fair share of challenges and risks. We are a...
HOW TO INCREASE YOUR REVENUE (FOR THE BEGINNER OR FAINT AT HEART)
Often times, business owners convince themselves that the only strategy to making more money is by raising fees. In reality, that...
YOU CAN’T GET QUALITY CHEAP
Quite often, I hear the question “why are some products significantly more expensive than others?” It does get confusing, because...
SEBUM IS THE SECRET
The 4 things all living things need to survive are oxygen, food, water, and protection. The sebum (fatty acids and oils of the sk...
WATER PRECIOUS WATER
Water is a vital part of life and plays a significant role in the day to day lives of groomers. In fact, the days of mobile groomers ar...
THE SEARCH FOR THE ALL IN ONE TOOL
In most businesses, tools are necessary to simplify daily tasks. In fact, the difference between an amateur and professional is acquiri...
Technology: A Friend not a Foe
What is your cost per bath with your shampoo? How long does it take you to groom a Great Pyrenees that you only see every six months? I...
Giving Your Clients the Best Version of Yourself
Often times, when we think of customer service, the notion of how we manage and interact with clients comes to mind. How polite a...
ALL-NATURAL GROOMING
While groomers are on the search for products, one of the terms they commonly throw around is “all -natural”. What exactly does t...
STAPH DERMITITIS. THAT IS REALLY BAD! RIGHT?
As concerning as it sounds, Staph Dermatitis may not be a bad thing once you understand the science. First, staph dermatitis is q...
PRODUCTS: HOW DO YOU CHOOSE?
The age-old quandary in the grooming industry is which products to choose. Do I pick based on ingredients and take into con...
